TechCentral.ie is owned and operated by Media Team, a ‘tech expo’ company hosting many high profile live and virtual events.
This popular website is aimed at all users of technology. It features the latest news and developments with unique commentary from some of the most respected journalists in the sector.
TechCentral was one of the first brands to work with us on a podcast, and the aptly named ‘Tech Radio Podcast’ started in 2006. Since then, this podcast has become Ireland’s leading tech podcast.
Key Results:
1. The Tech Radio podcast helps bolster TechCentral.ie’s reputation as ‘the place’ to keep up to date with the latest technology and ‘humanises’ the website’s editor-in-chief, and other journalists who appear on the show.
2. Networking: High-profile industry players have become more aware of techcentral.ie and the work of its parent company ‘Media Team’ as a direct result of being guests on the Tech Radio podcast.
.
3. This podcast really is ‘broadcast-quality’. It is broadcast (in full) every weekend on one of Ireland’s national radio networks operated by RTE (Ireland’s equivalent of the BBC). The show is aired on RTE Radio 1 Extra.
Client Feedback
“As a tech expo company, we got into podcasting early for ‘bragging rights’ but we soon discovered it was an excellent networking tool because guests interviewed are often interacting with us for the first time.
It also serves as a great platform for promoting our live and virtual events and we work with sponsors on some episodes and this helps cover some of our costs, so that’s a “win-win” for everyone”.
John McDonald, Managing Director, Media Team/TechCentral.ie
Discover more…
This audio below focusses on the custom music & audio branding we created for Tech Radio in January 2023